This Privacy Policy (“Policy”) describes our practices concerning the collection, use, and disclosure of personal and other information in connection with the website located at (and all related domains, collectively, the “Site”). This Policy applies to all members of New Lab (“Members”) and any other person who accesses our Site at any point for any amount of time (a “Visitor”), unless otherwise specified. By visiting our Site, you are agreeing to the terms of this Policy.

Personal and other information we collect

New Lab collects both “personal information” and “non-personal information” about Site users. For purposes of this Policy, “personal information” is information such as a name or email address that New Lab can directly associate with a specific person without additional information.

“Non-personal information” is information that New Lab cannot directly associate with a specific person without the aid of additional information. When we combine non-personal information with personal information, we treat all of the combined information as personal information.

Personal Information

You can visit some parts of the Site without submitting any personal information. However, to become a Member, you must provide personal information, including your name, telephone number, email address, unique password, postal address, payment information, and company name. If you use certain New Lab services, we might collect a variety of additional information from you, including your job title and/or industry. For Site activities that request personal information, you agree to provide accurate and current information about yourself.

We may combine personal information collected through the Site with other information that we or third parties collect about you in other contexts – such as our communications with you via email or phone or your member or company profile. We will treat such combined information as personal information and protect it in accordance with this Policy. We may retain personal information for an indefinite amount of time to preserve our database and to comply with various federal and state laws.


We also use cookies on the Site. Cookies can be used to collect information about your use of the Site during your current session and over time (including the pages you view and the files you download), your computer’s operating system and browser type, your Internet service provider, your domain name and IP address, your general geographic location, the website that you visited before the Site and the link you used to leave the Site. If you are concerned about having cookies on your computer or device, you can set your browser to refuse all cookies or to indicate when a cookie is being set, allowing you to decide whether to accept it. You can also delete cookies from your computer or device. However, if you choose to block or delete cookies, certain features of the Site may not operate correctly.

Web beacons

We also may use an application known as a “web beacon” (also known as a “clear gif” or a “web bug”). A web beacon is an electronic file that usually consists of a single-pixel image. It can be embedded in a web page or in an email to transmit information, which could include personal information. For example, it allows an email sender to determine whether a user has opened a particular email. We do not disclose to non-service-provider third parties any personal information that we collect in connection with web beacons. However, other websites that you may link to through the Site also may use web beacons, so you should review other website operators’ privacy policies to determine the type and extent of tracking devices used, and the information shared.

Third-party online tracking and behavioral advertising

We also may partner with certain third parties to collect, analyze, and use some of the personal and non-personal information described in this section. For example, we may allow third parties to set cookies or use web beacons on the Site or in email communications from New Lab.

How we use the personal and non-personal information that we collect

New Lab uses the information that we collect for a variety of purposes. If we have personal information about you, we may use it, for example: to respond to your questions or requests concerning the Site or other services offered by New Lab or our partners; to fulfill the terms of any agreement you have with us; to fulfill your requests for our services or otherwise complete a transaction that you initiate; to send you information about our services and other topics that are likely to be of interest to you; to deliver confirmations, account information, notifications, and similar operational communications; to populate your New Lab profile; to improve your user experience and the quality of our Site and services; to comply with legal and/or regulatory requirements; and to manage our business.

We use the non-personal information that we collect for such purposes as: counting and recognizing users of the Site; analyzing how users navigate the Site and use various Site features; improving the Site and enhancing users’ experiences with the Site; creating new products and services or improving our existing products and Services; enabling additional website analytics and research concerning the Site; and managing our business. New Lab may link non-personal information gathered using cookies and web beacons with personal information. In that event, we will treat the combined information as personal information.

We also may use the personal and non-personal information that we collect to send you promotional communications including email or postal mail about the products and services offered by New Lab or our partners. Although we hope you will find our promotional emails of interest, you may opt out of receiving them by sending an email to Promotional emails also will have instructions for opting out of that type of communication in the future.

Analytics and online behavioral advertising

We partner with certain third parties to collect the non-personal information discussed above and to engage in analysis, auditing, research, and reporting. These third parties may use web logs or web beacons, and they may set or access cookies on your computer or other device. In particular, the Site uses Google Analytics to help collect and analyze certain information for the purposes discussed above. You may opt out of the use of cookies by Google Analytics here.

If you are a California “consumer,” an EU/European country citizen or individual residing in Europe or in an EU member state, upon your request via email to, we will disclose to you what personal information of yours was shared with what trustworthy third-party provider within the last year (including disclosing to you our provider’s name and address) and if such information was ever used by our provider for their marketing purposes.

California Civil Code §1798.83 entitles residents of California to request information about the third parties with whom New Lab has shared personal information in the immediately preceding calendar year and if those third parties ever used such information for direct marketing purposes. California residents may submit one request per calendar year in the form of a report that details: (a) what type of information New Lab shared, (b) with whom New Lab shared such information, and (c) the nature of the third-party business.

If you are a California resident, you may submit your request by sending us an email to detailing your inquiry, including your contact information.

If you have questions or concerns regarding this Privacy Policy statement, you should first contact the representative by email, phone, or mail at the address below:

General Counsel
New Lab, LLC
1261 Broadway, 9th Floor
New York, NY 10001
+1 (212) 533-1200